Portable Solution

A new, multilayer, 16-oz polyethylene terephthalate (PET) bottle for hot-fill juice products is opening new markets for Alfresh Beverages. The new PET bottle is claimed to offer today’s mobile consumer a portable and unbreakable package.

A new, multilayer, 16-oz polyethylene terephthalate (PET) bottle for hot-fill juice products is opening new markets for Alfresh Beverages. The new PET bottle is claimed to offer today’s mobile consumer a portable and unbreakable package. An additional benefit of the PET bottle is the 10-percent reduction in shipping costs when distributing the product in the U.S. Developed by Constar, Inc., the plastic packaging division of Crown Cork & Seal Company, Inc., the new bottle incorporates Crown’s patented Oxbar oxygen-scavenging technology that extends shelf life up to 12 months while preserving product taste. Oxbar, part of Crown’s Starshield technology, is a three-layer construction consisting of PET on the inside and outside, and MXD-6 nylon with a metal catalyst in the middle. Oxbar prevents oxygen permeation and maintains product integrity, while extending shelf life without the use of preservatives, refrigeration or freezing. A 43-mm BevGuard tamper-evident closure, also from Crown, completes the package. This development represents the first part of Constar’s plan to capitalize on the PET growth opportunities in Canada. Marketed under the “Everfresh” brand name in Canada and “Fairlee” in the U.S., nine flavors are packaged in the new bottle: Orange Juice, Apple Juice, Fruit Punch, Grape Juice Cocktail, Papaya Cocktail, Grapefruit Juice, Cranberry Cocktail, Orange Mango, and Ruby Red Grapefruit Juice Cocktail.