Rexam Produces Fashion Pump for Calvin Klein 'Euphoria Men'
The SLPP pump delivers one of the lowest-profile, most compact dispensers available in the U.S. or Europe, it is a perfect complement to the unique, low profile shape of the Euphoria for Men fragrance bottle.
10/02/07 Having supplied the fashion pump last year for the highly successful Euphoria for Women, Rexam now provides its advanced dispensing mechanism for the new Calvin Klein Euphoria Men. Rexam’s Super Low Profile Pump (SLPP), featuring the patented The Crimpless System, fits the new fragrance’s 50 and 100 ml sizes.
The men’s bottle has a distinctive glass cube appearance with slightly curved edges, wrapped in a metal sheath and topped with a metal cap. Rexam Dispensing Systems’ metal collar and pump actuator exactly match the look of the sheath. In addition, because the SLPP pump delivers one of the lowest-profile, most compact dispensers available in the U.S. or Europe, it is a perfect complement to the unique, low profile shape of the Euphoria for Men fragrance bottle.
“The metal sheath definitely makes Euphoria Men a striking, eye catching, ‘masculine’ package,” noted Jeff Funk, Key Account Manager at Rexam Dispensing Systems. “Our part is to deliver pump components that not only aesthetically complement this feature perfectly but also to provide the most technologically advanced and most reliable spray system available to give the end-user a completely satisfying experience. We believe we have accomplished both goals.”
