Huhtamaki has developed a totally new kind of lid for the post-mix soft drink market. Today consumers have more choice in the retail shelves with different drinks and in addition, they are used to having drinks on the go, enjoying them straight from the packages. To bring more variety also to the post-mix market and to further develop the take-away in this segment, Huhtamaki set to design a new kind of lid to go with the post-mix drinking cups.
