07 Aug 2023 --- Oatly has opened a pop-up store in Amsterdam, the Netherlands, to showcase its oat-based soft serve ice cream. The store supplies the dairy-free treat in a “100% eco-friendly” cup produced from paper board without a traditional plastic coating layer.The Swedish-based food company specializes in plant-based dairy products, focusing on oats as the solution. The pop-up will be open until August 31.