With the revolutionary new bottle, designed by two inventors based in the North Moravian city of Ostrava, Oto Musalek and Josef Zboril, much of the nuisance goes away. Oto Musalek describes his initial idea. "My idea was to make a bottle whose volume could be easily reduced. It was obvious that it should fold like an accordion. But the first prototypes did not work because of certain properties of the plastic, so I had to adjust the design of the bottle.