The Wensleydale Creamery, producers of the famous Real Yorkshire Wensleydale Cheese, has added a festive touch to its packaging and announced widespread distribution of its Christmas character miniature waxed cheese truckles, for the key Christmas sales period.
The Wensleydale Creamery, producers of the famous Real Yorkshire Wensleydale Cheese, has added a festive touch to its packaging and announced widespread distribution of its Christmas character miniature waxed cheese truckles, for the key Christmas sales period.
Based at Hawes, in the heart of the Yorkshire Dales, the Wensleydale Creamery has added festive holly, red ribbon and Christmas sparkle to the packaging of its 360g family sized pack of Real Yorkshire Wensleydale cheese, which can be found in the chiller cabinets of Asda and regional Tesco stores.
The award-winning Creamery has also produced a selection of festive character shaped miniature waxed cheese truckles, including The Snowman Real Yorkshire Wensleydale (90g) a Father Christmas Mild Cheddar (90g) and Rudolf Red Leicester (90g) all of which will be on sale nationwide in major multiples and independent retailers.
David Hartley, managing director of The Wensleydale Creamery, said: “Real Yorkshire Wensleydale is a firm family Christmas favourite, and our range of blended cheeses and miniature waxed cheese truckles sell incredibly well too, particularly our popular Real Yorkshire Wensleydale & Cranberries, especially at Yuletide.
“By further investing in our packaging and our Christmas range, our aim is to showcase our handcrafted cheeses for every occasion from the festive cheeseboard to a perfect gift. In particular, with the release of the new film The Snowman and The Snowdog this December, we expect our miniature character cheese truckles to be a big hit this Christmas.”
The full Christmas range is on sale nationwide and from the Creamery’s new look website.
Source: The Wensleydale Creamery