Corrugated packaging specialists DS Smith presented its Morocco Gold e-commerce pack during Packaging Innovations 2018 in London. This olive oil pack represents DS Smith’s endeavors to produce e-commerce packaging which is protective but also designed for ease-of-opening and brand appeal. DS Smith inside printing technologies engage the consumer during the opening process by illustrating a targeted marketing story. Franck McAtear, Business Development Manager for DS Smith, tells us more.
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