Name: The emergence of product personalization in the packaging industry
Uploaded: 2025-03-28T00:00:00+00:00
Duration: 13 min 6 s

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The emergence of pro...

The emergence of product personalization in the packaging industry

28 Mar 2025 | VistaPrint

Gustavo Hernandez, senior category manager at VistaPrint Europe, discusses how personalized food packaging offers more than just a simple container. We explore how a personalized packaging unboxing experience can foster an emotional connection through features like QR codes and AI. Hernandez also tells us about the challenges of creating personalized food packaging — ensuring correct consumer design and fast delivery times.

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