Bulgaria's Zagorka Brewery Launches New Bottle

The bottles will be of 500 ml and 330 ml. With their completely new design, they are another step in Zagorka's renewed vision campaign that was launched in March 2008.

20/06/08 Bulgaria's Heineken Zagorka brewery is launching two new transparent glass bottles on the market.

The bottles will be of 500 ml and 330 ml. With their completely new design, they are another step in Zagorka's renewed vision campaign that was launched in March 2008. The new Zagorka Gold is refreshingly light with an alcohol content of 4%.

The release of the new bottle design will be supported by an advertising campaign under the motto "Refreshingly Light". The campaign will include printed, outdoor, radio and internet communication on the company's webpage.