DOW introduces new steam shrinkable Opticite label film
16 Sep 2010

The Dow chemical company has expanded its family of Opticite roll-fed shrink label films with a new high performance shrink label film designed to shrink in steam.
The Opticite 41 roll-fed shrink label film enables up to 50 percent shrink in the machine direction, conforming well on highly contoured containers in shrink tunnels using steam.
This new steam-activated shrink label film is the latest innovation in Dow's high performance Opticite line. Other products include the Opticite 48 roll-fed shrink label film and Opticite 61 roll-fed shrink label film, which shrink up to 35% in hot air.
Dow's newest label films can support the outstanding point of sale differentiation, which brand owners are looking for today, combined with cost effective application. Opticite roll-fed shrink label films are suitable for existing and evolving roll-fed shrink labeling technology that can offer highly effective full body labeling. The films are suitable for use with traditional hot melt adhesive, solvent, or ultra-violet curable adhesive, as well as with laser and hot bar systems.
In combination with the excellent printability and high clarity of polystyrene films, all Opticite roll-fed shrink label films offer minimal cross-direction shrinkage and low shrink force to produce a finished label with crisp, smooth graphics. They can provide the eye-catching appeal of full-body contoured labels using high speed roll-fed equipment while reducing off-line seaming and inspection steps typical in the production of traditional transverse-direction shrink sleeves.
Dow offers a broad product line of label film solutions, including white and clear Opticite polystyrene label films for injection in-mould labels, pressure sensitive labels, insertable labels and coupons. Dow also offers clear and white Opticite SQZ squeezable label films for pressure sensitive labels.
Source: Dow Chemical Company
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