New Look For Bonds 3-For-£1 Confectionery Range

Bonds of London has unveiled new-look packaging across its 3-for-£1 confectionery range. The range replaces its ’39p’ range and offers eight new flavors, including Milk Bottles, Gummy Mushrooms and Peach Rings.

Bonds of London has unveiled new-look packaging across its 3-for-£1 confectionery range. The range replaces its ’39p’ range and offers eight new flavors, including Milk Bottles, Gummy Mushrooms and Peach Rings. The company said the refreshed pack designs also allow retailers to sell individual bags at a price point suitable for them, ranging from 39p - 42p. Vishal Madhu, founder and owner of Innovative Bites, which acquired Bonds of London in a multi-million pound deal in April this year, said: “We are incredibly excited to launch our new-look packaging and to showcase it as part of the new 3-for-£1 range which was totally designed in house by the Bonds highly regarded Innovation team.

“After close consultation with our existing customer base, we decided it was time to implement change and refresh the Bonds of London product range. We’re confident the reinvigorated packaging style and innovative new flavors will hold big appeal to customers, both old and new. “We have seen an increasing demand for our small bag lines and I have no doubt that this new range will soon become our no.1 sellers within that category.”

Source: Innovative Bites