Lavazza launches capsule-free coffee tabs to reduce plastic use
Key takeaways
- Lavazza North America is bringing Tablì to the US as its first market outside Italy, introducing a coffee tab that removes the need for capsules, individual wrapping, or coatings.
- The system includes a one-touch machine and five coffee blends at launch.
- The launch supports Lavazza’s broader US growth strategy while aligning with industry efforts to reduce coffee packaging waste.
Lavazza North America has introduced Tablì to the US market. Following its launch in Italy, this 100% coffee tab eliminates capsules, individual wrapping, and coatings.
The tab’s concave shape is said to allow the coffee to expand as it brews. The tabs are compatible with the Tablì machine, developed in Italy with a bean-shaped slider designed for one-touch use and available in three finishes — graphite black, sand white, and walnut brown.
At launch, Tablì tabs will be available in five blends: Super Crema, Espresso, Double Espresso, Lungo, and Decaf — each tab “precisely dosed” and ready to brew, with no additional measuring or grinding required.
Daniele Foti, VP of Marketing at Lavazza North America, says: “Tablì eliminates the trade-off between quality and convenience entirely — it’s a true multisensory experience: coffee you can smell, feel, and see before it brews. And what’s in the cup matches what’s in your hands: the perfect espresso, every single time. But Tablì is more than a product innovation — it’s how we establish Lavazza as a brand that genuinely matters to US coffee drinkers.”
“The US is one of the most dynamic markets in the world, and the momentum we’ve built here across our different segments is why we’re bringing Tablì here as the first market outside Italy. This is our biggest bet on this market yet, and we intend to shape what comes next.”
Exploring alternative solutions
Lavazza says that single-serve is one of the fastest-growing segments in global coffee. Innova Market Insights also identified the growth of single-serve formats in its Top Packaging Trends 2026.
For Lavazza, Tablì is the centerpiece of a US growth strategy in the North American market to date.
Tablì is available for pre-order online. The official US launch follows in August 2026 on Lavazza’s website, with availability expanding to Amazon later this year.
Currently, many international coffee manufacturers are seeking to reduce the environmental impact of coffee packaging. In the North American market, last year, Nespresso Canada rolled out its green bag recycling program in Quebec, making it the second Canadian province to adopt the initiative across its entire territory.
In the UK, this year, Asda and Podback recycled more than 20 million coffee pods through Asda stores in the first year of their partnership across the country.
PulPac, PA Consulting, and Optima co-developed bespoke machinery to industrialize applications for PulPac’s Dry Molded Fiber, including coffee capsules and blister packaging.
